The Town of Cambridge Massachusetts


Cambridge is a city in Middlesex County, Massachusetts, in the Greater Boston area. It was named in honor of the University of Cambridge in England, an important center of the Puritan theology embraced by the town's founders. Cambridge is home to two of the world's most prominent universities, Harvard University and the Massachusetts Institute of Technology (MIT).

The site for what would become Cambridge was chosen in December 1630 because it was located safely upriver from Boston Harbor, which made it easily defensible from attacks by enemy ships. Also, the water from the local spring was so good that the local Native Americans believed it had medicinal properties. In 1775, George Washington came up from Virginia to take command of fledgling volunteer American soldiers camped on the Cambridge Common, known today as the birthplace of the U.S. Army.

According to the United States Census Bureau, Cambridge has a total area of 7.1 square miles (18 km2), of which 6.4 square miles (17 km2) of is land and 0.7 square miles (1.8 km2) is water. Despite intensive urbanization during the late 19th century and 20th century, Cambridge has preserved an unusual number of historic buildings, including some dating back to the 17th century. The city also contains an abundance of innovative contemporary architecture, largely built by Harvard and MIT.


From Our Blog

J. Butler Property Management, LLC. : Cambridge, Massachusetts

A good real estate property management company knows that one key aspect of the job is to attract tenants. To do this effectively, the message must be appropriately focused on the target market. To begin with, of course, one needs to know where the property sits in its marketplace relative to the competition and who your customers (and prospective tenants) are. In this process, it is important to “brand” the building: the brand says it all and so does repetition of the message. Branding is the key ingredient to positioning the property in the consumer’s mind. Decide what unique aspects of the property will appeal to the target market and then reinforce that throughout the marketing effort. A good property manager understands the importance of hiring a marketing professional for assistance. The property manager will seek out a professional who can help the property manager step outside his own perspective and provide him with advice on maintaining the branding message that has been created. A good marketing manager knows that it is critical to “create the experience.” Anyone who has ever been to Disneyland or a Four Seasons Hotel can easily relate to this. Before we even set foot on their properties, these organizations make sure we know what our experience will be and they work hard to implement it. Likewise, a good property manager knows what experience needs to be created in order to attract the best tenants or residents to the property.